DSD Associates announce the release and general availability of their new Abandoned Cart Recovery Utility (ACRUe) for Miva e-commerce store owners.
Miva e-Commerce Abandoned Cart Recovery Now Available
This utility was created to address a serious outage this past week that affected all Miva Merchant e-commerce stores. During the outage, many thousands of e-commerce visitors’ shopping carts were abandoned when the system went down, and there is currently no way to recover abandoned carts. DSD jumped in, and created ACRUe, which recovers abandoned shopping carts, and reports their contents and who the carts belonged to (if the visitor had gotten that far).
After creating the utility for a large online e-commerce store whose website DSD had developed, the owner was able to use it to contact abandoned cart owners, to find out if they wanted to complete their purchase. They have more than paid for the utility in recovered sales.
Statistical Reporting for Miva E-Commerce
But this isn’t just a utility that’s used for outages or disasters. E-commerce store owners can use it to do statistical reporting on abandoned carts, giving them insight into the reasons that visitors are abandoning carts (i.e. not buying). ACRUe has an optional feature that automatically e-mails the e-commerce site manager when a cart is abandoned, allowing them to follow-up with their customer.
If you’re interested in more information please call DSD Associates directly at 858-550-5900 or visit them on the web at the link below.
Link: DSD Associates