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Sage drops software from name – revamps logo and web site

November 17, 2008 by Wayne Schulz

Sage new logo and web siteAt their Summit annual customer conference today, Sage Software shed a little weight by removing Software from the last part of their name and revamping their web site to more closely match the design and layout of corporate parent Sage Group PLC.

This revamping had been rumored for a while with the main question being how radical the new look of the logo would be. While the main Sage site has been redirecting to http://www.sagenorthamerica.com – the remaining Sage sites appear untouched and still carry the former Sage Software logo.

New features added to the site include a pronounced focus on vertical markets with areas such as Customer Management, Financial Management, Healthcare, Inventory Management, Nonprofit, Operational Management, Payment Solutions, People Management and Supplier & Partner Management all receiving separate listings on the site.

In order to sort through the variety of packages available, the site prominently displays a “my solutions” login and recommndation area. Here end users looking for  software can store lists of Sage products and make comparisons between differing Sage brands.

Link: Sagenorthamerica.com

Filed Under: Sage software Tagged With: new sage logo, news sage web site, sage branding, sage logo, sage north america, Wayne Schulz

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